Brand Ranking Reports
Role: Art Director, Designer
Designer: Natalie White, Kelly Rice
Data Viz Designers: Sam Elbouez, Jes Standefer
Morning Consult’s annual Ranking Reports were our most important marketing opportunities of the year. These reports drove the highest traffic to our website and were key to lead conversion. As such, a lot of effort was focused on these campaigns with brand exploration beginning months in advance and a full suite of templates and promotional assets created. My primary contribution was around the report itself as well as featured images, social media and data visualization.