At the beginning of 2022 our creative team was tasked with a huge challenge: refresh the Morning Consult brand and update the website in just a couple months. To say the timeline for this effort was short would be an understatement, but with strong collaboration our team was able to produce a stunning result. Nick Fabiani led the initial branding effort, with Vlad Gorskov directing the website updates. While I contributed feedback at each stage of the process, my role came to the fore later in the process when I took the new branding and applied it to our News & Analysis division. The scope of this work included updated styles and templates for our featured images and reports. I also led the effort to produce PowerPoint presentation templates to be used by employees across the organization.